GIFs can also be used for less direct marketing, like this one posted by ASOS on Facebook: They use GIFs as teasers for upcoming episodes – picking the best bits of the show to entice their followers to tune in. #GBBO /jsJG6HS4XV- British Bake Off April 7, 2020 Once you use these tools’ search features to find the moving meme of your dreams, you can copy the link to the GIF or download the file and use it in your own content.īrutal. There are plenty of other options if Giphy isn’t your GIF library of choice Gfycat (an ode to the internet’s most popular and beloved animal) and Tenor also have sizeable selections. Giphy, one of the most popular, has more than 700 million daily users, and those visitors watch more than 11 million hours of content on Giphy each and every day. There are dozens of pre-populated GIF libraries online that you can leverage to add some spice to your content. Check it out to find the tool that’s best for you and your project.ĭon’t feel like going through the process of making your own GIF? No problem – the internet has you covered. We’ve done the legwork for you to find and review the Top 12 Video to GIF Converters on our blog. Some are free and basic, while others require payment but come with fun extra features and functionalities. Luckily for you, there are plenty of great video-to-GIF converters online. Maybe you just want to add a snippet of movement to your digital content, but don’t need something super long GIFs are the answer. And finally, sometimes you just don’t need a video. If you have a 2-minute video, you could export dozens of GIFs from that single video and use them on social media channels, in marketing emails, and on other digital outlets (more on that later). Second, GIFs are a great way to reuse your existing video content. First, GIFs are much faster to load online videos can come with long load times that result in fewer views or interactions. You might be wondering, if I have a video, why would I want to convert it into a GIF? There are plenty of reasons. Then share it with the world! For a list of our favourite tools, check out our post, 12 Best GIF Maker Apps on iPhone and Android. No matter which platform you choose, the process is simple: create an account, upload your images, adjust different settings like your GIF’s speed and length, add your extras, and export as a. In addition to using your own photos, you can also add fun extras, like text overlays, filters, backgrounds, images, emojis, and other customisations. These tools allow you to upload images to create a GIF from start to finish. There are dozens of awesome GIF maker apps you can use to create your own GIFs for free on your phone. Here’s how you can make one using three popular GIF creation methods. You don’t need any experience in complicated editing or post-production software to make your first GIF in just a few minutes. While GIFs might look and feel like video files, they’re much easier to create. Here’s how to amp up your GIF marketing, create your own GIFs, and take advantage of this fun media across a variety of digital channels. (See how we did that by including GIFs in our own post? Talk about meta.) You want your customers to enjoy engaging with your brand and your content, and adding a little fun to their interactions with you creates a positive brand correlation. They’re fun: Sure, sometimes we make marketing decisions because it’s going to boost conversion rates or increase clicks or drive traffic. GIFs solve that problem their file size is notably smaller than videos – and sometimes even smaller than images – making the mobile viewing experience much more accessible for people with bandwidth issues.ĥ. They’re mobile-friendly: Cramming too many videos on your website can lead to slow load times and unideal user experiences. That means if you’re trying to educate your customers, GIFs are a much better tool than long articles or instructions.Ĥ. They show action and enhance learning: Would you believe us if we told you GIFs are backed by science? Psychology Today stresses the importance of visual learning, and says that the brain is built to process images much more quickly than it does words.
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